Beyond Noise Team
Rapper Jordy drops his new single, ‘Too Much’, featuring WSTRN’S Louis Rei, and announces his forthcoming 9-track EP, ‘The Love Ting’, dropping 21st July.
The ‘Too Much’ video directed by Shan Phearon (NInes/Potter Payper) puts the video vixens front and centre, with an overriding theme of noughties throughout. Jordy pays homage to some of this era’s most iconic music videos, with subtle references to videos from Kanye West, Q Tip, and Nas. The ‘Too Much’ video sees Jordy and Louis Rei retreat from the limelight,jumping back and forth between Louis’ melodic chorus and the clever wordplay that has become synonymous with Jordy.
Admired for his penship, punchlines and flow, ‘The Love Ting’ sees Jordy adopting a more vulnerable approach to writing centred around the theme of love, and each track explores different aspects of this multifaceted emotion. Long-term collaborators OJ, Daniel Miles, and Midnight Phunk were on production duties, and they delivered an eclectic body of work, blending different genres and sounds, allowing Jordy to express himself freely.
‘Too Much’ sees Jordy and Louis Rei provide the perfect combination of styles that complement one another throughout their back and forth. ‘Too Much’ switches between Louis’ melodic chorus and the clever wordplay that has become synonymous with Jordy. To accompany the release, Jordy has dropped the fifth episode of his interview series under the same name, ‘The Love Ting’.
The series of interviews – with love at the core – explore different aspects of this complex emotion through Jordy’s tongue and cheek lense. Episode five features personality Specz Gonzalez, who discusses monogamy, previous relationships and love songs.
Jordy rose to prominence due to his storytelling skills. Over the years, he has become one of the most admired voices within the thriving UK Rap scene and owns the title of every ‘rapper’s, rapper’. 2021 was a big year for the artist who dropped his critically acclaimed EP ‘SMH’ and was dubbed ‘one to watch for 22’ by Complex, Hypebeast, Wonderland, Mixtape Madness, and Viper Magazine. 2022 saw Jordy drop his Rap heavy continuation from ‘SMH’ a 6-track EP called ‘KMT’
showcasing his pen-ship, punchlines and dynamic flow, again demonstrating why he is considered one of the best lyricists in the UK Scene. He followed this with a joint mixtape, ‘IF I COUDLNT RAP I WOULDNT RAP’ alongside his cousin and rising rapper Elt Cheekz. Jordy is never one to shy away from freestyles and has performed on; Mad About Bars and H ardest Bars, to name a few. So far on his musical journey, he has collaborated with Ghetts, Kojey Radical, Joel Baker, James Vikery, Sam Wise, and Wretch32, amongst others.
Jordy splits his time between his solo music, Filthy Fellas and Vibbar. The Guardian recently celebrated his involvement in the Filthy Fellas podcast, which included them in a top 5 pundits of the season round-up. Hungry as ever to make his mark, 2023 is undoubtedly Jordys year, on ‘More or Less’ and ‘Too Much’ Jordy gives a taster of what to expect from ‘The Love Ting’, showing his versatility and tapping into another side of his artistry. The rapper is currently in his pre-album phase and making the best music of his career. For a chance to see Jordy performing, you can catch him at Reading and Leeds festivals in August.
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